“In three out of four instances, Online Travel Agencies (OTAs) offer prices...
123compareme unveiled its second Global Price Parity report during the 44th edition of FITUR. This periodic report once again highlighted the aggressive pricing strategy employed by online booking...
View Article«Focus Wave»: United States records the most aggressive pricing strategy by...
We continue to work diligently to provide you with the latest insights into the pricing strategies of OTAs. Our analysis identifies the primary “top offenders” in the market and examines the...
View ArticleGain Control of your Price Strategy
In the realm of pricing, the influence of strategy on business impact is undeniable, yet a robust strategy cannot exist without the foundational elements of data and knowledge. This is particularly...
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Booking Holding and Expedia Group under the microscope: An analysis of their...
DISPARITY ANALYSIS ı APRIL 2024 WAVE GLOBAL RESULTS The global Beat-Meet- Lose rate for the April 2024 wave indicates that the pricing policies of OTAs, in general, have become slightly more...
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The peak season is almost here. ‘Summer is coming’
DISPARITY ANALYSIS I MAY 2024 WAVE FOCUS RESULTS With the arrival of good weather, travelers are showing increased interest in various destinations to enjoy their free time. They are more active and...
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The price gap between Hotels and OTAs has narrowed by 4 points!
WORLD PARITY REPORT | JUNE WAVE 2024 Sometimes, despite putting in a lot of effort to make everything perfect and operational, the results aren’t always positive. Occasionally, they remain negative....
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Beyond Price: Unveiling the Strategies of Different OTA Types
WORLD PARITY REPORT | JANUARY WAVE 2024 GLOBAL RESULTS In three out of four cases, consumers find lower prices on Online Travel Agencies (OTAs) compared to hotel websites. This disparity is largely...
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July Insights: Steady Gains in Price Parity and Destination Performance
WORLD PARITY REPORT | JULY WAVE The July data indicates a stable to positive disparity situation. There is a slight improvement with 1.5% of total disparity cases shifting to ‘Beat’ cases. This...
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August wave: High season overall Pricing performance remains positive
WORLD PARITY REPORT | AUGUST WAVE 2024 The overall performance for August remains positive, continuing the trend observed in the last two waves. Disparity cases have been maintained within a stable...
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Key Trends and Market Shifts in BML Performance
WORLD PARITY MONITOR | SEPTEMBER WAVE 2024 The overall results remain strong compared to August, with only a slight shift from ‘Meet’ to ‘Lose’ cases. This change is minimal, accounting for less than...
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